Archive for the 'YHOO' Category
2007 saw the definition of advertising broaden, while the arrival of the iPhone presages a new battle for consumers. Simon Waterfall, co-founder of London ad agency Poke, shares the view from Europe
Usama Fayyad is helping the Internet giant figure out how to harness the massive amount of data it collects in ways that profit advertisers and protect Web users
Mobile advertising revenues aren’t growing as fast as expected, and that could spell trouble for a bunch of venture-funded startups
Advances in chip design are prompting companies to take advantage of the potential power. But the necessary new markets and software are lagging
The Google-owned video-sharing service is conspicuous by its absence in the mainland, and Chinese often have trouble seeing the U.S. site
Online ad service AdButterfly treats advertisers and bloggers as equals, letting marketers pick blogs—and bloggers choose what gets posted
The two American exchanges are opening offices in Beijing as Asian markets give them some tough competition for Chinese stock listings
An L.A.-area company and ESPN offer college football fans the chance to create their own national championship playoffs online if they’re not thrilled with the bowls
EBay may be more apt to sell the online phone service if new initiatives, including a digital-content push and a potential social network, aren’t successful






